Today we’re looking at a product that sounds ridiculous: flavoured toothpicks from Pick'em. Yet this idea from a group of German university students turned into a breakout D2C brand, selling over 250 million sticks, passing €4 million in revenue, and growing 1400% last year. It’s fascinating to see how they turned the most ordinary thing [...]

You’ve probably seen those viral product videos with millions of views and likes. Do those products actually make money? Hard to tell. Scroll through the comments and you’ll see plenty of people saying “doesn’t work,” “cheap quality,” or “scam.” Today, let’s look at a smarter case: KYD's choice. They don’t even spend money on ads, [...]

You’ve probably seen those viral product videos with millions of views and likes. Do those products actually make money? Hard to tell. Scroll through the comments and you’ll see plenty of people saying “doesn’t work,” “cheap quality,” or “scam.” Today, let’s look at a smarter case: KYD's choice. They don’t even spend money on ads, [...]

Many importers source products from China and sell them in their local markets. But getting suppliers to truly cooperate, accept small trial orders, and maintain consistent quality takes real skill. In this guide, I’ll share practical strategies to help you make sourcing from China easier, more efficient, and risk-free. Figure out what you really need [...]

One of our long-time clients, Marissa, runs wig salons in Los Angeles. She asked us to help her find some high-quality, natural-looking human-hair wigs. Funny thing is, those viral wig styles she’d saved on Instagram actually came from a small county in Henan called Xuchang. Millions of wigs are made here every year, more than [...]

Ever since the $800 duty-free tariff exemption between China and the U.S. was removed, shipping between the two countries has become noticeably more expensive for all kinds of products. Over the past few months, we’ve seen all kinds of crazy bills while sending product samples to our U.S. Clients. One shipment was just a $25 [...]

It’s been a busy month solving packaging challenges for our clients. And we’ve noticed some clear packing trends worth sharing: more eco-friendly, cost-saving, efficient, and smarter. The Second Life of a Cardboard Box Our client John from the U.S. runs a ecommerce home goods business, shipping thousands of orders every month. He used to spend [...]

We’ve helped all kinds of clients find suppliers from ready-ship products to custom projects. After years in this business, we thought it might help to share what’s been selling well and what’s losing traction in the market. Markets Getting Too Crowded Fashion & Footwear Fashion looks tempting, huge traffic, high margins. But it’s one of [...]

Today we’re zooming in on a market many people may overlook — Africa. As a sourcing agent based in Yiwu, China, we’ve worked with clients all over the world, including partners in Nigeria, Tanzania, Ghana, and South Africa. But is it actually profitable to do business in Africa? To find out and understand how this [...]

Let’s start with a deodorant that costs twice as much as the others. A few hundred bucks to start. Two years later, annual sales of $25–30 million. Native didn’t invent a new product category; it cracked a trust gap inside a market ruled by giants. You may always hear people say, “It’s all about product.” [...]